Recent Articles Published by Ketan Thakkar
Mahindra Resets 7-Seater EV Pricing: XEV 9S Debuts at ₹19.95–29.95 Lakh With Features Seen Above This Segment

By Prerna Lidhoo, Ketan Thakkar  calendar27 Nov 2025

Mahindra’s new XEV 9S offers aggressive pricing, high-end features under ₹30 lakh, aiming to boost EV adoption and str...

Velusamy Positions XEV 9S as Mahindra’s Answer to India’s Demand for Big EVs

By Prerna Lidhoo, Ketan Thakkar  calendar27 Nov 2025

The new three-row platform targets buyers seeking presence, practicality and uncompromised comfort across all rows.

How Tata Motors Balanced Nostalgia and Modernity While Redesigning the New Sierra

By Darshan Nakhwa & Prerna Lidhoo calendar25 Nov 2025

The inside story of how Tata designed the new Sierra.

Tata Motors Eyes Sierra Family Beyond First Launch

By Darshan Nakhwa, Prerna Lidhoo and Ketan Thakkar calendar25 Nov 2025

The EV arrives in six months, with future silhouettes dependent on demand and clear separation from Harrier and Curvv....

Sierra Stakes its Claim for Top-Two in India’s Mid-Size SUV Market

By Prerna Lidhoo, Darshan Nakhwa & Ketan Thakkar calendar25 Nov 2025

With a new platform, a broader powertrain strategy, and a sharply upgraded production outlook, Tata Motors readies its...

Sierra Will Help Us Achieve 20-25% Market Share of the SUV Segment: Tata Motors' Shailesh Chandra

autherPrerna Lidhoo calendar25 Nov 2025

Positioned against rivals like the Hyundai Creta and Kia Seltos, the model blends heritage with modern design to expan...

Tata Motors Launches Sierra at Starting Price of Rs 11.49 lakh 

By Darshan Nakhwa and Prerna Lidhoo calendar25 Nov 2025

The relaunched 2025 Tata Sierra offers three engine options and up to 622 litres of boot space to compete in the midsi...

Mahindra Targets Over Rs 2 Lakh Crore in Automotive Revenues by FY-30, Sets Sights on Becoming World’s Fastest-Growing SUV Brand

By Ketan Thakkar, Prerna Lidhoo calendar20 Nov 2025

From an FY20 base of ₹28,408 crore, Mahindra is chasing 8X automotive revenue growth and positioning itself as the wor...

JLR Cuts Down FY26 Outlook as Cyber-Attack Disruptions Drag Performance; Recovery Expected in Q4

By Prerna Lidhoo and Darshan Nakhwa calendar14 Nov 2025

For the September quarter, JLR reported revenue of £4.9 billion, down 24.3% year-on-year.

Cyber-Attack Pushes JLR Into £485m Quarterly Loss; Tata Motors CFO Says Systems “Hardened”

By Prerna Lidhoo and Ketan Thakkar calendar14 Nov 2025

JLR booked about £150 million as an exceptional cost for the quarter related to the cyber incident.