Kia sells its millionth vehicle in Australia, last 500,000 in seven years

Kia Corporation is celebrating its one millionth sale in Australia. The milestone vehicle is a Tasman X-Pro Dual Cab pickup.

Kia first entered the Australian market in 1988 with the launch of the Rocsta. It took three decades to reach 500,000 cumulative sales in 2018. Yet in just seven years, Kia has doubled that figure, reaching the one-million mark.

Tae-Hun (Ted) Lee, Executive Vice President and Head of Global Operations Division at Kia, said, “This milestone reflects the growing strength of Kia in Australia and the significant role the market plays in our global success. The Tasman’s strong reception shows the value of developing vehicles tailored to the needs of each region. With the continued rollout of our Platform Beyond Vehicle (PBV) and an expanding EV range, we are well positioned to build on this achievement in the years ahead.”

Damien Meredith, CEO of Kia Australia, added, “Kia has thrived in a competitive and dynamic market, backed by products that have evolved to meet changing expectations and a brand that has earned the trust of Australian customers.”

Kia’s recent accomplishments in Australia include topping the nationwide Dealer Satisfaction Survey in 2022, a testament to the brand’s reliability and customer service. Meanwhile, in 2024, the brand surpassed 80,000 sales in a single year for the first time.

Kia has a growing electrified line-up and award-winning models such as the segment-leading Picanto, the Carnival – Australia’s best-selling people mover — and the newly launched Tasman pickup.

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